Catering - Case Study

Sterling Foodservice Design

Industry: Catering
Product: K-Series

Leading Foodservice Advisory and Design Company Speaks Out

Andrew and Elaine Powis are the only husband and wife consultancy partnership in commercial catering facilities design and are the driving force behind the award winning Sterling Foodservice Design. The Solihull based independent Advisory and Design Consultancy is dedicated to the Foodservice, Hotel, Leisure and Educational sectors for new build or refurbishment throughout the UK, Ireland and the rest of Europe.

The Consultancy was established in 1994 and employs likeminded, experienced professionals and has seen year on year growth in all its operating sectors.

It is Andrew and Elaine’s focused multi-disciplinary approach and practice that ensures it remains at the forefront of what is a dynamic and competitive industry. This overall combination means they are uniquely placed to offer a genuinely warm, personal and professional service to all market sectors from concept to completion. They have a combined 60 years’ experience working as lead consultants on catering design projects of all sizes and budgets which includes kitchens, serveries, front of house areas, ventilation, waste management, temperature monitoring and fire suppression systems.

They have always maintained that the really exciting and challenging aspect of their business is the fact that the industry in which they operate is continually evolving. It’s this acceptance of reality that helps keep everyone at Sterling Foodservice Design fully focused, totally engaged and personally involved in the process.

Andrew maintains that the business is all about people and treating them with respect, no matter what their role and for Sterling there are three critical elements to their business namely; The Client, their staff and the most influential are the suppliers.

If the knowledgeable suppliers proactively treat Sterling in supplying the correct information, dealing promptly with their enquiries, then they are confident their Clients will receive the same by way of service and fit for purpose equipment regarding duty and performance.

When it comes to working with suppliers, Sterling Foodservice Design believes in taking a partnership approach and to that end has developed a close professional working relationship with Nobel Fire Systems. It’s a partnership that continually provides all customers with added value solutions based on their unique individual needs.

Working together nationwide on installations across the Foodservice, Hotel and Leisure industries, Nobel and Sterling Foodservice have an approach that always ensures right first time, innovative, tailored and fully integrated solutions to meet specific individual needs. The success of the relationship between the two companies is based on an acute knowledge of each others strengths and abilities together with an exact awareness of the end customers’ risk potential and individual needs as far as fire suppression is concerned.

Together, Nobel and Sterling Foodservice have worked on numerous projects usually through a tendering process, with no project considered to be too large or too small. One recent success through this process is the new build Bournville College, where Nobel has installed its K-Series kitchen fire suppression system in 5 areas, comprising a Vocational Training Centre with 2 Training Kitchens for 38 students, Production Kitchen for 20 students, Refectory and a Restaurant.

The K-Series is approved and certified to LPS 1223 and is designed to British and European standards and is manufactured to ISO 9001-2008. It meets the requirements of BS 5839 ENSA, BS 7273, NFPA 17a and is CE marked.

The shared understanding and empathy with the need for aesthetic appeal, reliability, quality of product and people, together with a winning mentality and excellent reputation are some of the key reasons why Nobel and Sterling continue to develop their working relationship in the UK food service industry. It’s a partnership that is focused entirely on delivering customer satisfaction and one that is destined to grow as more and more customers benefit from the combined efforts of these two leading companies.

Ben Parker, Commercial Director of Nobel believes that the close working relationship between the two companies is a winning formula that’s good for all concerned.

“We’re extremely pleased to have developed this dynamic working relationship with Sterling Foodservice Design. Their proven ability and the quality and professionalism of their design services are known throughout the industry. When you link that to Nobel’s technologically advanced kitchen fire suppression system, regarded as one of Europe’s premier kitchen and galley fire suppression systems, it’s no wonder that we can feel absolutely confident of delivering added value to every customer no matter what the project may be. We look forward to developing the relationship further and to even greater success in the future”

Ben Parker, Commercial Director at Nobel

It’s a sentiment echoed by Sterlings Joint Managing Partner:

“Being a committed professional business remains central to Sterling’s success, we take our independence very seriously. That’s why when we enter into a relationship with any other company we only do so once we’re completely satisfied with their people based on trust, respect and understanding. Building and managing our ongoing relationships with Nobel has unearthed many opportunities to further meet the desires and expectations of customers by delivering added value in the final product”.

Elaine Powis, Sterlings Joint Managing Partner

Together, Sterling Foodservice Design and Nobel Fire Systems aim to deliver a unique experience to every customer by providing a fusion of innovative solutions combining creativity and design with technologically advanced products to meet individual needs.

To avoid a kitchen nightmare, our fire suppression systems are just the recipe.

For more information about Sterling Foodservice Design, visit